m-Ticketing (mobile tickets)

• Background:
  

  A leading luxury multiplex cinemas was looking to send the ticket booking information on the mobile phone of the customer via Text SMS which can be flashed at the Box office to get the physical tickets.

• Business Requirement:
  
  1. Send movie ticket booking information via Text SMS to the customer
  2. This ticket (m-Ticket) can be flashed at the Box Office to get the physical tickets
• Our Solution:
  
  1. Push SMS APIs were given to the technology team, which was integrated with their online ticketing system to send out ticket booking information via Text SMS to the customer
• Benefits:
  
  1. Saving customer efforts in taking a physical print of the online booked ticket
  2. Increased their online ticket booking
  3. Increased customer satisfaction
  4. More than 1.5 Lakh m-tickets are being generated every month