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FMCG

FMCGPerhaps no other industry has such a diverse bandwidth of people to communicate with on a 24x7 basis.

Be it customers, dealers, vendors, retailers or employees, they all form part of the bandwagon that an FMCG company has to juggle and balance to keep its wheels running smoothly.

In such a scenario, Enterprise Messaging Services is a direct, precise and potent tool for updating information about product innovations and happenings to customers, dealers and vendors and empowering all stake holders to fetch desired information on the run. After all nothing reaches an individual more directly or personally than an SMS message.

mVaayoo
 
S.No. Application Bulk SMS Short Code Long Code SMS Gateway API SMS Contest, Polling & Voting SMS Information System
1. Send updates to all Dealers, Vendors, Retailers & Employees Pan-India mVaayoo          
2. Create product-wise database of potential customers   mVaayoo mVaayoo      
3. Integrate SMS in existing/new applications like ERP, CRM, etc       mVaayoo    
4. Promote New Product launches via messaging campaigns to all customers mVaayoo          
5. Launch SMS based lucky draws
E.g. SMS PRODUCT<space>UNIQUE_CODE to 56263
  mVaayoo       mVaayoo
6. SMS Based Market survey   mVaayoo       mVaayoo
7. Take a dedicated SHORTCODE or LONGCODE as a new touch point for all customer queries.   mVaayoo mVaayoo      
8. Customers can register complains via a single SMS.   mVaayoo       mVaayoo
9. Information-On-Demand via SMS for customers, employees, vendors, retailers, distributers, etc.   mVaayoo mVaayoo     mVaayoo
10. Launch Contest, Game or Quiz around a Product or Event to build publicity and customer interaction.   mVaayoo     mVaayoo  
11. Organize Opinion Polls or voting among customers or employees pan India and get instant results.         mVaayoo